ALEXANDRIA, Va. — The Air Conditioning Contractors of America (ACCA) announced the hiring of a strategic partnerships manager, communications content coordinator, and marketing content coordinator. The expansion of the team allows ACCA to develop and create more resources for its members and better serve their needs.
Strategic Partnerships Manager
Kenzi Vizzari joined ACCA on January 9, 2023, as the strategic partnerships manager. Vizzari is responsible for managing ACCA’s Corporate Partner Program, as well as ACCA’s affinity programs. Vizzari will also work closely with the marketing and communications teams on ACCA’s email newsletters and webcasts.
Vizzari is from Georgia and has many years of experience in strategic and corporate partnership management.
Before joining ACCA, Vizzari worked for the Children of Fallen Patriots Foundation, where she managed the strategy, implementation, and continuation of programs that aligned with the organization’s objectives. Vizzari also managed the non-profit’s scholarship program, including fundraising, grant proposals, and disbursement of funds to recipients.
“We are pleased to have Kenzi join our team at ACCA,” said Christine Gibson, ACCA’s vice president of marketing and partnerships. “Kenzi has a proven record of success working with large companies that want to have a positive impact on non-profits, which makes her the perfect addition to our team. Her vast skillset will help ACCA forge stronger relationships with our corporate partners and increase the overall success of the program."
Kate Gadd joined ACCA on January 3, 2023, as the communications content coordinator. Gadd is responsible for creating and distributing a wide range of content through ACCA’s many communication channels. Gadd will work closely with the communications and marketing teams to inform ACCA’s members and the industry at large about ACCA’s activities through ACCA’s blogsite, webcasts, ACCA Now magazine, and ACCA’s email newsletters. Gadd will also collaborate on ACCA’s social media content and develop member resources.
Gadd is from Wisconsin and has more than a decade of experience in communications and marketing. Immediately before joining ACCA, she owned a business where she offered digital marketing and web design services.
“We are excited to have Kate join the ACCA communications team,” said Melissa Broadus, ACCA’s director of member communications and committee liaison. “She has extensive experience in both communications and marketing, which will help ACCA develop better quality resources for our members. And, her background in design is a huge asset that will help us take our communications to a whole new level.”
Marketing Content Coordinator
Christie Waldrop joined ACCA on December 12, 2022, as the marketing content coordinator. Waldrop is responsible for developing and distributing a variety of content through ACCA’s marketing channels. Waldrop will work closely with the marketing and communications teams to develop and update member benefit resources; develop marketing campaigns for ACCA products, training, and events; and encourage member engagement. Waldrop will also collaborate on ACCA’s website and social media.
Waldrop is from Louisiana and has an extensive background in marketing, media, and the trades. Prior to joining ACCA, Waldrop worked as the marketing manager at Matthews Landscape & Pest where she helped increase the company’s brand awareness and managed its social media and website.
“Christie is another great addition to our team,” said Gibson. “She brings with her skills and knowledge that complement the rest of the team. Her keen understanding of marketing, design, and media are just what ACCA needed to round out our marketing team.”