Canadian HVACR
leak-detection products maker Cliplight Manufacturing has redesigned its
sealants, dyes and moisture eliminator packaging.
The new design features an
updated company logo and color-coded swirls and graphics on a black background.
The colors will help customers identify products, officials said.
"All companies periodically modernize their branding
and now Cliplight's rebranding will accentuate our efforts to market our new
Super Seal Advanced, as well as our existing products, Dry R moisture
eliminator, Flash dye and Super Seal Total," said Linda Appler, the
company’s director of marketing.
The new packaging also includes quick-response codes that
customers can scan with their smartphones to get more product information and
installation instructions.
Cliplight said the new packaging should be in place at HVAC
distributors by the end of summer.
