Organizers of this fall’s ISH-Shanghai say they expect 8,000 attendees and more than 200 exhibitors for the HVAC trade show.

“As central and eastern China presents us with unique opportunities, ISH Shanghai and CIHE will not simply be a copy of our Beijing show,” said Richard Li, deputy general manager for organizers Messe Frankfurt in China. “The fair is targeted at the growing residential market in the two regions, as both areas boast consumers with strong purchasing power, who are looking for better comfort and energy efficiency in their HVAC products. We believe the fair will greatly help HVAC exhibitors build their brand image and find new customers across both regions.”

The Shanghai International Trade Fair for Heating, Ventilation and Air-Conditioning - the show’s formal name - will take place Sept. 26-28 at the Shanghai New International Expo Centre.

“As the sister show to ISH China and CIHE in Beijing, ISH Shanghai and CIHE has received strong support from the industry,” said Li Hongbo, general manager at Beijing B&D Tiger Exhibition Co. Ltd., another show organizer. “Booth reservation as well as the backing of industry associations has been positive. The Shanghai show is quickly becoming the prime industry destination for the two regions.”