LOS ANGELES — ServiceTitan, which offers a software platform for trades businesses, has formed a strategic partnership with Authority Brands, a home services franchise company.

The new partnership will deploy ServiceTitan’s platform across several of Authority Brands’ home services businesses, including Benjamin Franklin Plumbing, Mister Sparky Electric, and One Hour Heating & Air Conditioning. The integration will empower franchise owners to maximize business performance, grow profitably, and deliver a superior customer experience, a press release from ServiceTitan said.

“ServiceTitan is purpose-built to solve the complex and always-evolving challenges for trades businesses of all shapes and sizes,” said Ara Mahdessian, CEO of ServiceTitan. “Since 2018, we have partnered with Authority Brands’ franchise owners to increase close rates, ticket sizes, and efficiency across their operations. We’re excited to grow our relationship with their portfolio of businesses by integrating ServiceTitan across these franchisees, while empowering them to maximize performance, offer superior customer experiences, and become more profitable.”

Authority Brands provides home services through more than 1,000 franchise owners. The company enables its brands with robust marketing capabilities, dependable technology, and operational support to ensure their growth and success, the press release said.

“We are dedicated to enabling our loyal franchise partners with cutting-edge solutions that accelerate their businesses. The comprehensive functionality, intuitive design, and ability to consolidate operations into a single platform set ServiceTitan apart as a preferred partner,” said Craig Donaldson, CEO of Authority Brands. “We’re thrilled to establish ServiceTitan as the primary platform across all locations and further enable our franchise partners to run efficient and profitable businesses.

Through the partnership with ServiceTitan, all Benjamin Franklin Plumbing, Mister Sparky Electric, and One Hour Heating & Air Conditioning locations will operate across one unified customer relationship management system, enabling system-wide visibility and ensuring accuracy all on one centralized platform. Authority Brands franchisees will also have access to ServiceTitan’s platform to manage their businesses.