The Unified Group recently welcomed 52 professional HVAC representatives to a sales forum in Alexandria, Virginia. The event — which was the organization’s largest sales forum to date — focused on the sales role within an HVAC company by setting realistic sales goals based on individual goals and strengths, differentiation, and niche markets.

The session offered new ideas and a peer network to help them continue to improve their customer service skills with both internal and external clients. 

CCM was recognized for being actively involved in planning and attending many of the group’s training sessions, opening their doors to many members for visits, recommending purchasing partners and another member to the group, and consistently looking at the big picture for The Unified Group.