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Are customers’ expectations higher today than they were 10 years ago? What about five years ago? What about two years ago? I’m sure you would agree that customers’ expectations have risen exponentially over the past years with the growth of information gathering, smartphones, and savvy consumers.

Your sales team can quickly lose its creativity if you turn them into little robots who only track the numbers these CRM programs are looking for. If your real goal is to increase sales, there are better ways to manage your sales team.

In case contractors thought differently, potential customers do visit their About Us pages. In fact, it’s usually one of the 10 most visited pages on a contracting website. The About Us page is the best place to talk about years of experience, certifications, awards, and things like company values.

There are numerous steps savvy contractors can take to ensure their service departments are running efficiently, while, at the same time, keeping employees and customers content with the work being conducted.

HVACR distributors work long and hard to ensure their warehouses are efficient and mistake-free. While achieving this goal has traditionally been an arduous process, new technologies are helping distribution centers become more intelligent in ways many never dreamed possible.

Nationwide, this summer has been one of the hottest in recorded history. Per the National Oceanic and Atmospheric Administration (NOAA), the June temperature for the contiguous U.S. was 71.8°F, or 3.3° above the 20th century average. The busy summer season has seen its fair share of ups and downs so far, but overall, HVACR distribution is in a good place.

It takes a village to keep data safe, with manufacturers, contractors, and consumers all playing a role. But there is no question that manufacturers will continue to take the lead in cybersecurity, designing products that help keep customers safe and secure.