Your e-commerce site might not have all the bells and whistles that your competitors’ sites have, but if you can sell your contractors on it, and on the benefits of purchasing online, you can boost internet sales.
Service technicians typically feel that their employers are making a ton of money in the service department, and that they charge too much for their services, when in reality the opposite may be true.
The average tech thinks the service department is a giant money maker when in reality it is typically the least profitable part of a contractor’s business.
You can have salespeople who are the absolute best in converting leads to orders, but if the orders are not processed, filled, delivered, and billed in the right manner, your chance of receiving repeat sales will vanish.
Making sure customers get the HVACR equipment they need when they need it requires many moving parts, and it’s your job as a salesperson to make sure everything flows seamlessly.
Everyone who interacts with the customer affects the customer’s experience. My sales growth will slow if I spend all my time trying to smooth out bad service.