It’s time for e-commerce and HVAC to evolve beyond selling boxes of product without the knowledge and experience for true customer service. Some sites are starting to develop relationships with contractors. It’s a great first step, but we must still be cautious. Some of these outlets are still allowing the customer to pick any equipment they want, ignoring improper AHRI matchups and causing warranty issues for the customer and the contractor. It’s up to us to hold these sites accountable and move toward a standard that both customers and contractors can trust and recommend.