Experts Warn HVAC Contractors to Guard against COVID Scams Crisis creates opportunities for con artists, cyber criminals Ted Craig April 8, 2020 No Comments Banks warn that quick implementation of financing programs will prove challenging. Scam artists are taking advantage of the need for fast funding.Read More
“Old” Methods of HVAC Marketing Still Work When Done Right Getting in front of consumers remains the goal Ted Craig April 6, 2020 No Comments There’s an old saying about advertising that 50 percent of it works — it’s just that nobody knows which 50 percent that is.Read More
New California CCPA Law Aims to Put Consumers in Charge of Their Data Violating the regulations can bring stiff penalties Ted Craig April 3, 2020 No Comments Businesses need to swim through regulations when reaching out to consumers. Now comes the CCPA, which has many states considering similar laws.Read More
Social Media Sites and the HVAC Contractor Contractors need to know best practices for each platform Ted Craig April 3, 2020 No Comments How much time and money should contractors invest in social media? It helps to know how to invest these resources.Read More
HVAC Contractors Seek Financing to Avoid Layoffs Due to COVID-19 Government money available, but it's a bit more complex Ted Craig March 27, 2020 No Comments The situation for contractors during the coronavirus outbreak changes almost as quickly as the virus spreads.Read More
How to Market HVAC During Coronavirus Pandemic Messaging should focus on health measures, avoid overpromising Ted Craig March 23, 2020 No Comments Contractors need to decide how much to spend on ads while watching cash flows dry up.Read More
Coronavirus Crisis Leads HVAC Contractors to Protect Health of Their Staff, Customers Business impacted by drastic actions to prevent spread of virus Ted Craig March 19, 2020 No Comments No one was prepared for the coronavirus outbreak, which is like every imaginable disruption at the same time and everywhere.Read More
Brothers Continue Family Trade Tradition of Helping Community HVAC firm wants staff to ‘Do the Right Thing’ Ted Craig March 16, 2020 No Comments Chesterfield Service recently received a Torch Award from the St. Louis Better Business Bureau.Read More
ACCA Leader Wants Contractors to Know the Association Supports Them ACCA offers more than a voice in Washington, says James Ted Craig March 9, 2020 No Comments ACCA wants contractors to know it offers more to them than just a face in Washington, although that remains a critical role for the association.Read More
Contractors of the Year Present a Positive Image of the HVAC Industry Firms promote the trade, seek to help others grow Ted Craig March 9, 2020 No Comments ACCA has named its Contractors of the Year. The winner on the residential side is Clay’s Climate Control.Read More