Articles by Laura Sukorokoff

A Story About Onboarding… and Why It’s So Important

The real purpose of onboarding is to help new hires feel they’ve made the right choice

December 7, 2023

Companies that prioritize onboarding make a median revenue of $169,100 per employee, compared to those that don’t, which average $82,800.

Ontological Shock: Why We Can’t Be the Frog in the Pot

Ontological shock is what happens when you have an experience that confronts your worldview in such a way that it can’t be ignored.

Laura Sukorokoff

November 26, 2023

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The technician shortage took on a new importance during the pandemic and, in many ways, that hasn’t eased up.

Can Your HVAC Company Afford To Lose $4 Million A Year?

In the U.S., the average time an HVAC technician will stay in their job is one to two years.

Laura Sukorokoff

August 15, 2023

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Employee turnover will happen. However, turnover rates of 25% or more don’t have to be the accepted norm.

Seven Surprising Benefits of Time Management

Effective time management brings productivity and boosts confidence

Laura Sukorokoff

July 6, 2023

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Effective time management enables you to finish all you have to do with less effort. In other words, you can do what you need to get done without exhausting yourself completely.

Seven Ways to Attract and Retain Field Service Technicians

Those who feel respected by their leaders are 10% more likely to stay with their organizations

Laura Sukorokoff

April 4, 2023

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The estimated cost of replacing an employee ranges from 50% to 200% of salary, depending on position.

Get Organized and Tackle Three Big Trades Issues

Laura Sukorokoff

March 1, 2023

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Being more organized is a hugely popular new year’s resolution and there’s an entire industry of professional organizers to help, so this blog is about alternative ways to get organized.

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Articles by Laura Sukorokoff

A Story About Onboarding… and Why It’s So Important

Ontological Shock: Why We Can’t Be the Frog in the Pot

Can Your HVAC Company Afford To Lose $4 Million A Year?

Seven Surprising Benefits of Time Management

Seven Ways to Attract and Retain Field Service Technicians

Get Organized and Tackle Three Big Trades Issues

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