Since most of the world already does a lot of their shopping online, the question on the mind of HVAC contractors who are thinking about starting an online store of their own, might just be where to start.
Selling products online is a whole new ball game. So, contractors will want to learn about their consumers buying journeys, and thoughtfully consider how to launch the online store, what products to sell, and how to market it.
Your e-commerce site might not have all the bells and whistles that your competitors’ sites have, but if you can sell your contractors on it, and on the benefits of purchasing online, you can boost internet sales.
Customers who purchase through Walmart's new platform will receive an instant 5% off at the point of sale, convenient financing options with monthly payments and flexible terms, and a 10-year warranty.
A recent survey conducted by ClearSeas Research and The ACHR NEWS revealed that 71% of homeowners are more likely to call an HVAC contractor that includes pricing on its website.
What are the best ways to get leads as an HVAC business owner? A combination of digital marketing, traditional advertising, and good old word-of-mouth.
Many contractors spend money on Facebook with very little to show for it, so it’s well worth it to consider allocating some of that time and money toward LinkedIn.