BEDFORD, Mass. — F.W. Webb Company announced the appointment of Deanna O'Donnell as vice president of marketing. In this role, she will oversee the alignment of corporate, product, and market strategies across the company’s wholesale business and more than 48 Frank Webb Home retail showrooms.

“Deanna brings tremendous experience and insight earned from working with a range of organizations at different stages of growth and maturity,” said Bob Mucciarone, chief operating officer, F.W. Webb. “She is a valuable addition to our executive team with a proven track record of success. Her focus, energy, and talent will be instrumental in continuing to differentiate F.W. Webb as a market leader.”

O’Donnell held previous leadership positions at start-ups and publicly-traded companies where she led integrated marketing campaigns and programs. At F.W. Webb, she will be responsible for the structure, strategy, and execution of company-wide initiatives to broaden brand reach and drive demand for F.W. Webb’s portfolio of products, services, and solutions.

“With roots that date back over 150 years, F.W. Webb has built a reputation for excellence and is a trusted resource to tens of thousands of loyal customers,” said O’Donnell. “I am thrilled to highlight the company, it’s 16 areas of expertise and the projects we support.”

O’Donnell joins the F.W. Webb executive team as the company continues to expand across the Northeast. They recently opened their third wholesale store in New York City and eighth location in Connecticut.

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