BROOKLYN, N.Y. — Midea has opened its first showroom in Brooklyn, its fourth in New York City and the latest in an expansion intended to promote the adoption of heat-pump technology among consumers and industry professionals across the U.S.

The new showroom is operated by WOTEC HVAC Inc. and located at 1150 Metropolitan Avenue.

Midea’s showrooms go beyond traditional sales spaces by offering educational experiences tailored to both industry professionals and consumers, a press release from Midea said. The showrooms serve as interactive environments where visitors can explore the practical applications of Midea’s heat-pump technologies, the press release said. Each location showcases a range of heat pump solutions, including cold-climate heat pumps, packaged window heat pumps, EVOX ducted systems, multi-zone heat pumps, and domestic water-heating systems.

The showrooms are also dedicated to fostering technical expertise within the HVAC industry by hosting training sessions for contractors and installers as well as installation demonstrations and product consultations. The flagship Queens showroom is a designated site for Con Edison education programs that provide training courses on the standards for decommissioning old HVAC systems and the requirements for Con Edison incentives.

Midea was also chosen to be the designated brand for instruction at The Electrical and HVAC/R Training Center, the largest professional training school in New York.

“Midea’s showrooms are not only about showcasing products but also about empowering visitors with the knowledge and resources they need to make informed decisions about the most innovative heating and cooling solutions available,” said Kai-Ki Wong, formerly the assistant chief plan examiner at the New York City Department of Buildings, and now a consultant working in the showrooms.

By October, Midea plans to have opened nine showrooms across New York and Chicago, Illinois.