David Allen of McKinstry, a Seattle-based construction, engineering, and facility services firm, borrowed from the 17-step process written by Marty Neumier in his book Zag during a presentation he made at the 2011 Mechanical Contractors Association of America (MCAA) Annual Convention.
This country’s recent economic problems have caused strains on most small business owner’s cash flows, making it harder than ever to cover one’s overhead. The result is that many self-employed people are facing lawsuits from creditors, vendors, and suppliers, more so than from unhappy customers.
