59% of homeowners expect their new HVAC equipment to be installed within 2-3 weeks of the quote.

Low public awareness of incentives that can subsidize residential HVAC purchases means contractors have the opportunity to educate and position themselves as trusted advisors, marketing experts say.

Homeowners likely won’t choose to replace unless it’s cheaper than the repair.

People are still pinching pennies and choosing repairs, but there are ways for contractors to sell new equipment, even when it’s more expensive.

Homeowners are used to comparing prices and services, but in the case of choosing an HVAC contractor, they are not only comparing that, but what might be even more important to them — how much they trust each contractor who gives them a quote. Homeowners have a few key concerns/priorities when choosing an HVAC contractor. These include the quality and timeliness of the installation, price, convenience, warranty, and trust.

While government incentives, savings in utility bills, word-of-mouth, and increasing popularity have led to homeowner’s increased awareness of smart thermostats, there is still a lot of room in the market for growth.

As inflation continues to cause homeowners to pinch pennies, they are now doing more research on potential contractors before making a decision, which means contractors need to step up their online game.

A recent survey shows that majority of homeowners wait until their HVAC equipment breaks to replace it, or after it has needed to make multiple repairs.

A recent survey shows that homeowners either go with the same HVAC contractor used in the past, or choose based on “word of mouth,” which is different than it once was.