The right way to think about advertising, marketing, and the ABT mindset is sometimes you win, and sometimes you learn. The lessons, while often costly and painful, become the wisdom that will help elevate the HVAC company above the small-minded folks who can’t discipline themselves to operate this way.

Pick a trend, any trend, and hop on board. Or, you can wait for everyone else to start doing it and play catch up — your choice. By being proactive, you can divert more traffic, capture more eyeballs and leads, and slowly cause your competitors to lose relevancy and cool points, which isn’t a bad trend either.

Rinnai America now offers Wi-Fi connectivity for its new and existing residential and commercial gas tankless water heaters, dating back as far as 10 years, via a wireless module and app. 

Nearly 61,000 HVAC industry representatives enjoyed sun and reasonable temperatures as the 2016 AHR Expo rolled into Orlando, Florida. Preliminary numbers show that more than 18,254 exhibitor personnel welcomed 42,672 visitors.

Technology has come a long way in the HVAC industry, and not just in terms of the heating and cooling equipment. A number of software and data solutions designed to simplify HVAC contracting procedures were on display at the AHR Expo.

Perhaps the biggest work-vehicle trend at this year’s Expo was the somewhat sudden and notable presence of European-style vans. More maneuverable and economical than previous van styles, these vehicles are built with tradesmen in mind.

This thermostat includes temperature-control features designed to deliver comfort and energy savings from a smartphone, tablet, or Web browser.