Simon Alexander is part-owner of Ontario, Canada-based heating and air conditioning company Furnace Rental. He also has seven years experience in marketing, and has written on various marketing-related topics aimed at helping owners of small and medium-sized businesses grow their companies through online channels.
What is a passive house? In short, it is an energy efficient home that demands little energy to function. The most energy demanding aspect of a home is the heating and cooling, so passive houses are typically focused on reducing energy use in these areas.
Any good business owner knows the value of repeat business. The cost of generating additional business from existing customers is generally far lower than acquiring new customers, meaning a better return on investment for your efforts.
Now, more than ever, growing your business depends on being found online. If you follow the quick and simple tips I’ve outlined here, you’ll be light-years ahead of the average business owner. This guide is designed to give your business and website a solid online foundation.
