Lisa Anderson is the founder and president of LMA Consulting Group Inc. (www.lma-consultinggroup. com), a firm that specializes in manufacturing and distribution strategy and end-to-end supply chain transformation that maximizes the customer experience and enables profitable, scalable, dramatic business growth. She is regularly invited to speak at conferences and events on topics like the Amazon Effect and Resiliency in Supply Chain at venues such as the Drucker Supply Chain Forum and the E-Commerce and Logistics Summit. Anderson recently published “I’ve Been Thinking,” a collection of 101 strategies for creating bold customer promises and profits.