Tom Cline, business development advisor, Violand, is an expert in sales, sales management, and business profitability. With more than 40 years of working with companies large and small, he has crafted the art of being able to take his knowledge and experience and make it relatable to whatever a company’s needs happen to be. Contact him at office@violand.com.
When it comes to measuring performance, there is more than one way to skin a cat, but a solid set of Key Performance Indicators (KPIs) can help sort through all the noise.
For HVAC businesses, it is critical to understand markets and customers, what they want and how they want it, how it all has an impact on an organization’s ability to adapt, refocus, and retrain, and where the best opportunities are for sustained profitable growth.
There are a variety of events and activities where both money and time are being invested but possibly not closely scrutinized, although they should be.
