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How many service calls are you getting lately?

You only get one chance to make a first impression, and more often than not these days, your website is what’s going to make that first impression. 

Rocco DiBenedetto, cofounder of **COOL and **HEAT, and operations manager at All Star Home Services in Miami, discusses how the **COOL/**HEAT call system can benefit contractors, and shares some managerial tips. 

The industry should start getting comfortable with HCs, CO₂, HFOs, and A2L refrigerants, just like a previous generation got used to those newfangled chlorofluorocarbons (CFCs) and hydrochlorofluorocarbons (HCFCs).

Dan Antonelli, CEO and creative director of Graphic D-Signs Inc., discusses how a clear and identifiable brand is critical to a company’s success. 

“I don’t like the air in your office,” my son squeaked in a tiny little voice, tears welling up in his eyes. “The air feels sick in here. Can we go now?”

Readers share their opinions on workplace health and safety, marketing, and a/c unit replacement.

Decisions on a career path are occurring earlier and earlier. The younger the child, the better chance industry representatives have of dealing with an open mind. 

How often do your customers request help with IAQ?

Perhaps it’s time to slice some of those empty “calories” from your company’s diet.