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Over the years I have found a sales formula that works very successfully. I use it to close every deal. It works for me; maybe you should give it a try.

Many thermostat manufacturers are bringing Web-connected smart thermostats to the market, to compete with the Nest Learning Thermostat. Multi-service operators (MSOs), home security monitoring services, and others are taking a different approach — using connected thermostats as part of a wider smart home system.

By removing contaminants from a home’s air duct system, the effects of dust and mold are greatly reduced. Clean, healthy, circulating air is a must for those sensitive to indoor air contaminants, especially with allergies being at an all-time high in America.

The key to advertising online is to first figure out where your audience is gathered online and then target those channels. Yet there are still two forms of Internet advertising that are very important for business.

When Nest Labs introduced the Nest Learning Thermostat in 2011, the company awakened a dormant thermostat industry. In the prior few decades, consumers had not seen much improvement in thermostats.

Whether it’s air conditioning, plumbing, or any other service, all home service providers want to be listed first when it comes to search engines. Here are some basic tips to ensure that your marketing campaigns are not only getting your company discovered, but are driving the right customers to your website as well.

Last week Ecobee Inc. announced that its new smart thermostat, the Ecobee3, will be sold at Apple Stores in the United States. This is the first Ecobee thermostat sold by Apple that is HomeKit enabled.

It used to be that when people wanted to hire an HVAC professional they opened the phonebook and scanned the Yellow Pages for that heating and cooling company they’d seen advertised in a commercial, the newspaper, or on a billboard. Today it’s a totally different ball game.

Several times a week I get asked by someone I don't know to do something I don't want to do -- for free.

The process of obtaining contract bonds for the first time can be confusing, while mistakes or misunderstandings can lead to serious problems. That’s why it’s vital to ensure you and your contracting firm have a solid grasp of all of the ins and outs of the process before you get started.