Articles Tagged with ''Leadership and HVACR''

Video is no longer a new and emerging marketing strategy; it’s here to stay, and it can be a powerful way to engage with people and differentiate your business. Now go out and hit record. 

The other day, I had the pleasure of discussing the challenges of marketing ROI with Jim Obermayer, CEO and executive director of the Sales Lead Management Association, on his Internet radio show.

Myths about customer relationships abound in the world of distribution. A few are based in reality while some are based on a promotion gone viral. At best, most are only partially accurate. The adage, “the customer is always right,” has always stuck in my craw. I suspect many fine folks out in distributorland will disagree when I say if you live by this motto, you will soon be enjoying downward mobility and celebrating financial ruin.

New York and California recently made headlines when they became the first states in the nation to adopt plans to raise their statewide minimum wage rates to $15 per hour. The controversial legislation has drawn a myriad of comments from political parties, workers, and business owners, including HVAC contractors.

With technology developmenting so quickly and customer expectations steadily rising, the way service technicians do their jobs is rapidly changing. Companies that are able to implement new technologies and adapt job expectations for field service techs will reap the benefits of a profitable service department in an increasingly service-focused economy.

The performance review process can be a headache for managers and employees alike, but it’s an important procedure for contracting businesses when it's done correctly.

Often times when I ask the question about a clear call board, people think I am trying to trick them somehow. The idea behind that question is not meant to be a trick; it is simply attempting to find out if you are preparing to grow. 

This year is already being described as one of the most politically polarizing in American history. And just as voters are expressing very strong opinions at the polls in 2016, HVAC contractors also have strong opinions about whether it’s good business to be involved in politics.

EGIA — a Sacramento, California-based nonprofit organization created to provide contractors with the knowledge, skills, products, services, tools, and training necessary to build high-growth, profitable businesses — brought its Leadership Academy Conference Tour to five locations throughout the U.S. in early 2016.