American Sensor Technologies Inc. (AST) has updated its social media platform to include company news and product updates on Facebook, Twitter, and LinkedIn. AST said these platforms help it communicate with employees, sales partners, and customers on various levels.
Although there is no exact formula for social media stardom, it is important that contractors remember to balance the promotional side of their business with the personal side.
Online sales took a new turn for Jackson Systems LLC last month as the company conducted its first-ever virtual sales event on Facebook. How did it turn out and what has it done for the company?
With the growing acceptance of social media in business, many of the social debates have shifted from if an HVAC contractor should employ social media to how to govern its use. Enter social media policies. These policies can help protect contractors and their companies from libelous or malevolent online conduct from employees.
The NEWS has introduced a home page Twitter feed on its website at www.achrnews.com, highlighting the real-time tweets of The NEWS and HVACR industry professionals. All those who post comments to Twitter and include @achrnews in the message will be showcased in The NEWS feed.
The Air Conditioning, Heating, Refrigeration NEWS is launching a Twitter feed on its website, www.achrnews.com. The feed will feature real-time tweets from The NEWS and other HVACR professionals.
This is a dangerous subject about which to write. For one thing, I know very little about the subject. Secondly, most of you out there probably either know all about it and consider yourselves experts, or you are like the rest of us who know just enough to be afraid of it. What topic is it?
After nearly 12 years of operation, Refrigerant Management Canada (RMC) has announced the launch of its new RMC Facebook page. RMC will provide regular updates about the industry and the environment.
With just over 100,000 downloads, CertainTeed Corp. said its mobile QR code app is helping to simplify how architects, contractors, distributors, and consumers access information about the company’s products. In conjunction with reaching this milestone, the company announced new features.
Western States Home Services has announced the launch of its new website. According to the company, the user-friendly site supplies information on its heating and air conditioning repair and installation services, customer testimonials, coupons and specials currently being offered, social media links, and more.