Homeowners mostly want to install high-efficiency equipment because of the comfort it brings and rebates associated. If contractors know what to highlight about the equipment, it can sell itself.
Rhoads Energy determined that the Rhoads Air brand would help residential and commercial customers distinguish the heating and cooling division from the company’s other lines of business.
Chris Forth, VP at Johnson Controls, navigates the complex challenges in the HVAC industry, which include addressing regulatory, code, and environmental concerns.