Almost half the people in the United States use online directories to find businesses before purchasing local goods or services, according to research by BIA/Kelsey. Therefore, the importance of local search engine optimization (SEO) is growing for HVAC contractors.

Running a successful business is fantastic. However, with success come other issues like how to manage taxes, one’s income, etc. Many are aware of “qualified plans” or programs like 401(k) and defined benefit plans. But there are, I’ve found, many misconceptions about qualified plans.

Any good business owner knows the value of repeat business. The cost of generating additional business from existing customers is generally far lower than acquiring new customers, meaning a better return on investment for your efforts.

Some homeowners are turned off by how solar panels affect the appearances of their homes. Building-integrated photovoltaics — basically solar panels incorporated into the structure of new buildings — can eliminate the negative visual impact of traditional solar panels, improve appearance, and boost resale value.