Many contractors have peer groups, advisors, or a board of directors to help steer the ship from time to time. The guidance provided by trusted business friends must be invaluable - everyone needs to occasionally rise up from the trees in order to survey the forest around them. So, who would be in your Fave Five?
You’ve probably seen people wearing wristbands with the initials W.W.J.D. imprinted on them. The letters stand for “What Would Jesus Do.” In the HVACR trade, if wristbands like this were available back in the turn of the century, a lot of people may have been wearing W.W.W.D. bracelets - “What Would Willis [Carrier] Do.”
The emphasis on efficiency and sustainability is expected to continue to grow, even more so given rapidly rising energy costs. It certainly would be in the best interest of contractors to be up to speed on the newest HVAC technologies - and be ready to supply and install those products.
I am going to sound like a broken record, but it has to be said over and over and over again until we, as an industry, do something collectively to get more young people into this industry. I’ve been preaching that we need to get a weekly TV show placed on the airwaves that deals with HVACR. There is no better way, in my mind, to catch the eye of this future generation than by the TV screen.
Set yourself apart from everyone who is just
simply making a few bucks on a changeout this summer by differentiating. I’m
not suggesting just simply differentiating your offering, though it may be part
of the solution.
Differentiate yourself as a professional. That is really the
biggest opportunity you have going for you.
The good contractors know how to stay busy and keep their workers on a regular full-time schedule. The contractors who are not doing as well are the ones that probably aren’t taking the risks that others are taking, even the lowballers. They are the middle grounders.
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